I do a lot of on-line shopping – groceries, trainers, stuff for my bike. This morning I got yet another free pack of Haribo Starmix with my delivery of contact lenses (which I usually give to my kids)
There’s a lot of new media opportunities out there and clever ways to connect with you audience. However, sometimes the old ways are the best. Sometimes there’s nothing nicer than getting a free sample. It’s a chance to try out your product and a chance to demonstrate your generosity.